Terms of Service

Last updated: 16 July 2026

These Terms of Service ("Terms") govern your access to and use of the website b2bgrowthlab.net (the "Website"). By accessing or using the Website, you agree to these Terms. If you do not agree, please do not use the Website.

1. Who Operates This Website

2. Scope of These Terms

These Terms apply to the use of the Website only — browsing its pages, reading its content, and submitting the contact form. Any consulting or other professional services provided by B2B Growth Lab are governed by a separate written engagement agreement concluded with the client. In the event of any conflict between these Terms and such an agreement, the engagement agreement prevails.

3. Website Content Is Not Professional Advice

The content on this Website — including blog articles, case studies, and service descriptions — is provided for general information purposes only. It does not constitute marketing, business, financial, or legal advice for your specific situation, and it does not create a client relationship. Results described in case studies are specific to those clients and circumstances; no particular outcome is promised or guaranteed. You should obtain advice tailored to your situation before making business decisions.

4. Intellectual Property

Unless stated otherwise, all content on the Website — text, articles, graphics, images, logos, and layout — is owned by B2B Growth Lab or used under licence, and is protected by copyright and other intellectual property laws.

• You may view, download, and print pages for your own personal or internal business use;
• You may share links to our pages and quote short excerpts with attribution and a link to the source;
• You may not republish, reproduce, sell, or commercially exploit substantial parts of the Website's content without our prior written permission.

The fonts used on this Website (Inter and Space Grotesk) are used under the SIL Open Font License 1.1. "B2B Growth Lab" and the associated logo may not be used without permission.

5. Acceptable Use

When using the Website, you agree not to:

• use it in any way that violates applicable law or the rights of others;
• attempt to gain unauthorised access to the Website, its hosting infrastructure, or related systems;
• introduce malware, or carry out denial-of-service or similar attacks;
• use automated tools to scrape or harvest content or data at scale, other than ordinary search-engine indexing consistent with our robots.txt;
• submit false, misleading, or abusive information through the contact form, or use it to send spam or unsolicited advertising.

6. Contact Form and Bookings

Submitting the contact form or booking a call is an enquiry, not a contract. We will normally respond, but we are not obliged to accept any engagement. You are responsible for the accuracy of the information you provide. Personal data submitted through the form is handled as described in our Privacy Policy. Call scheduling is provided by Calendly, subject to Calendly's own terms and privacy notice.

7. Third-Party Links

The Website contains links to third-party websites and services (for example Calendly, LinkedIn, and sources cited in articles). We do not control these sites and are not responsible for their content, availability, terms, or privacy practices. A link does not imply endorsement.

8. Availability and Changes to the Website

We aim to keep the Website available and accurate, but we provide it "as is" and "as available". We may change, suspend, or discontinue any part of the Website at any time without notice, and we do not warrant that it will be uninterrupted, error-free, or free of harmful components.

9. Limitation of Liability

To the maximum extent permitted by applicable law, B2B Growth Lab shall not be liable for any indirect or consequential loss, loss of profit, loss of business, or loss of data arising from your use of, or inability to use, the Website or reliance on its content.

Nothing in these Terms excludes or limits liability that cannot be excluded or limited under applicable law — including liability for damage caused intentionally or by gross negligence, or for death or personal injury. If you use the Website as a consumer in the EU or UK, your mandatory statutory rights remain unaffected.

10. Privacy and Cookies

How we process personal data is described in our Privacy Policy. Our use of cookies (none) is described in our Cookie Policy.

11. Changes to These Terms

We may update these Terms from time to time, for example to reflect changes to the Website or legal requirements. The current version, with its "Last updated" date, is always available on this page. Changes apply from the moment of publication and do not have retroactive effect.

12. Governing Law and Jurisdiction

These Terms, and any dispute arising out of or in connection with the use of the Website, are governed by the laws of the Republic of Croatia, without prejudice to mandatory consumer-protection provisions of the country in which you habitually reside. The courts of the Republic of Croatia shall have jurisdiction, except where mandatory law grants consumers the right to bring or defend proceedings in their country of residence.

If you are a consumer in the EU, you may also use the European Commission's consumer dispute resolution options.

13. Severability

If any provision of these Terms is found to be invalid or unenforceable, the remaining provisions remain in full force and effect.

14. Contact

Questions about these Terms? Email us at nadezhda@b2bgrowthlab.net.